The problem
Two ways that goes wrong, and most products manage both at once.
Your CPO figures out what should be built. Your CTO makes sure it is built the right way. Your CIO handles the systems, security, and infrastructure behind it. And the development team comes with them.
One team. Senior leadership, product strategy, technology, infrastructure, and the developers to actually build it.
Before anyone writes code, we get clear on what you are building, who it is for, and whether it is worth building at all.
The foundation goes in first, then the product gets built in short cycles you can actually see.
Real users, not a demo. This is the step most partners skip, and it is the one that tells you the truth.
Cloud, data and security, set up the way your customers and your investors will expect to find them rather than bolted on when somebody asks.
A project manager running the work week to week, and senior engineers on the tools. Over fifty of them, directed by the three above rather than left to interpret a specification, which is the difference between a team producing output and a team producing a product.
Rick Cabrera, PfMP, PMP
FOUNDER
25 years launching products, from two-person startups to the Fortune 500. Five U.S. patents. PMP and PfMP certified. Led product and technology work at Dell, Univision, and Verizon.
Ritesh Patel
TECHNOLOGY
20 years building systems that hold up when they get big, and leading the engineers who build them. Has done it in startups and in large companies.
Ignacio Kassis
PRODUCT & TECHNOLOGY
Two decades building software and leading technical teams across the United States, Spain and Latin America. Founded and still runs Web Systems.
Dr. George Kastner
BUSINESS STRATEGY
Former President of Arthur D. Little Latin America. Decades running strategy and operations for global businesses. Teaches at the University of Miami.
Funds riased for clients
Trusted by startups and the Fortune 100, in AI, infrastructure, telecom, media, insurance, cinema technology and workforce software.
What it costs
A product needs three kinds of senior leadership: someone deciding what to build, someone deciding how it gets built, and someone making it run safely in the cloud. Here is what each route costs, with nothing held back.
What senior product and technology executives cost per year once you count salary, bonus and stock. That is before the four to six months it takes to find them, and before stock you cannot get back if it does not work out.
That is where it starts and everything is inside it: senior product and technology leadership, a project manager running delivery, and the engineers writing the code. Nothing is billed separately, and you can stop when the product no longer needs it.
Get in touch with our elite product and technology team.
From product strategy to CTO leadership to advanced software development—we provide the firepower to take you from Zero to 1.
Fill out the form and let’s build it.
Engagements open at $10,000 a month. Houston competes for this person against energy and healthcare employers paying industrial salaries, a steep floor for a company still building a first product. What counts is the system you are left running. Describe it and we will tell you what the team should look like.
Energy, industrial operations, shipping and the medical centre. The software usually reads sensors, controls equipment, moves material or supports care, which means it has to keep working in places that are not offices and when the network is not there.
An agency builds to a specification and moves on. When the software controls equipment or supports care, somebody has to stay accountable for how it behaves in the field. A fractional CTO is that person.
Yes. Teams here often sit between the office and the field, with different people owning different parts of the same system. We take ownership of the whole architecture and lead your developers within it, which is what stops the gaps between those parts becoming failures.
A consultant reviews what you are doing and writes it up. A fractional CTO decides how your product gets built, leads the engineers who build it, and answers for it afterwards. If nobody is doing that second job, you have bought an opinion, not a product.
We are not based in Houston and we will not pretend otherwise. We travel for the meetings where being in the room changes the outcome, and the rest of the work runs the way your company already runs. Our leadership is US based and works your hours.
Both, and that is the point. Over fifty senior engineers work under the same leadership you are hiring, in Python, PHP, C# and .NET, JavaScript, TypeScript, React, Node.js, Swift and PostgreSQL. Leadership without a team leaves you to go and hire one.
Yes, and we will help you make the hire rather than compete with it. We write the brief, sit in the interviews, and hand over the architecture and the reasoning behind every decision. A partner who makes that handover harder is protecting their contract, not your product. Houston candidates out of energy and healthcare tend to bring the right instincts about reliability and safety for products that touch the physical world.
No, and early is usually where this saves the most money. The decisions that cost the most to undo are the ones made in the first few months, normally by whoever happened to be available. We pick your product up wherever it is and take it from zero to one.
Yes. Diligence asks who built the technology, how it was built and whether it will hold. We help you get the answers right, and we sit in the room with you rather than handing you a document and leaving.
No. We work with startups and enterprise teams across the US. What matters far more than a shared postcode is whether somebody senior owns how your product gets built.
One conversation. You tell us what you want to build, or where your product got stuck. We tell you honestly what we would do about it and what it would take. If we are not the right team for it, we will say so.